Hi, I’m Eden, your Kurator.

Kurated was born during my career break after leaving Netflix, a leap of faith and a drastic change with intention.
 
After leaving the corporate world, I took time for myself, for the first time. This time away brought me to a profound realization. I spent countless hours in nature and felt a powerful calling to live with greater purpose. I've always been passionate about creating positive impact and sharing things that genuinely bring joy to others.

I was born and raised in Korea and later travelled and lived in many places around the world. Through that journey, I realized how much I have to give, and how deeply I want to connect with others. A community of Kurated.

With Kurated, my mission is to cut through the noise of K-Beauty and bring forward the rituals of care, the rituals I grew up with in Korea, traditions passed down generations. This, I wanted to bring to you, with intention.
 
The objective, is to deliver artisanal products and curating them for you, with generational knowledge.

Just as you might seek recommendations for the right physician, I started by turning to my inner circle, family, friends, and trusted colleagues, asking them to share their genuine favorites. Over time, I had the privilege of meeting the founders behind these brands, listening to their stories, and understanding the deeper values that drove their work and informed their formulations. This became the foundation of my discovery process. The journey taught me that it's not about accumulating more products, but about choosing the right ones. A philosophy that brings us back to the importance of purpose and intention.

Just as you've taken the time to get to know me, I want to take the time to get to know you purposefully. Kurated was born with intention. Thank you for being here. I hope you enjoy these discoveries as much as I do.

With Care,

Eden
Your Kurator